An infograph has recently been published on a large number of agencies who offer search engine optimisation services and the results are based on how much they charge clients.
The findings derive from a global SEO pricing survey by SEOMoz which covered 500 consultancies from around the globe but the below infograph specifically relates to 81 digital marketing agencies in the UK. So with regards to SEO, how much does it actually cost?
The general consensus was that 70.4% of firms use a monthly retainer charging model with 69.1% of those surveyed charging on a project-base. A majority 56.8% priced their SEO services on an hourly rate with 51.9% having a fixed fee.
How much does it specifically cost though? Well 19.8% of those asked said that their hourly rate was £49-£65. And of those who charge on a project-base, 8.6% have the fee of £324- £485, £970- £1615, and £6461- £9691.
The study further found that those who charge a monthly retainer, 12.3% charge £162-323 and 12.3% have the price of £1616- £3230.
All this is based on the fact that 22.2% of the SEO agencies have between 2-5 active clients and 25.9% had been operating 1-2 years.
All data by SEOMoz, Graphic by Dan Barker
Here at Custard Media, we offer different SEO price packages for a whole host of clients on varying budgets. In our experience, a £1000 SEO campaign may deliver fantastic results for one company in a competitive market however, it may not be ideal for another organisation which is quite niche which is why all our prices are bespoke to the client’s needs.
Our digital media agency may differ slightly to the infograph’s results but we have discovered over the years that by offering a range of budgets, we can deliver what the client needs the most.
Want an online marketing company that will cater the SEO pricing to your individual requirements? Contact the experts today by clicking ‘here’.
