Hi I’m Lisa and I started working for Custard Media Solutions on Monday 10th May, I am the Social Media Manager, which in short means I tweet and facebook for a living! I am also helping out with some online PR for our clients and I have some accounts of my own to look after.
The last five weeks have been a whirl wind of information for me. I spent my first two weeks mainly doing link building, this is very important when it comes to SEO and Custard Media have very successful unique style of building high quality links across all industry specifics. Although a very monotonous job I have enjoyed watching as the websites I’ve been building links for have slowly – and sometimes quickly – risen up the search engine rankings.
I have also been finding my feet among the social bookmarking sites, in one day I created profiles for about 10 different types of social networking and bookmarking sites! (I’ll be honest I wasn’t even aware half of them existed!!) In the past few weeks I have “dugg” and “voted” and “tweeted” a variety of stories and I’ve been quite happy to find that people have “re-tweeted” and made friends with and “followed” me
This is with the intention of promoting our clients on websites such as Facebook and Twitter as they are the latest and are becoming the most popular ways to do online marketing, with facebook having over 40% of the social media traffic.
In my third week I was given the challenge of getting www.officespacepreston.co.uk to the top of google as quickly as possible, after a few teething problems I got down to it and at the end of last week it had already started registering at no.3 on google for the search “office space preston”. Seeing how this works has been great for me to experience, although there isn’t a huge amount of competition for those keywords I am still very happy! I now just need some more people to advertise on the website!
I was given some accounts to look after at the start of last week, and taught how to use the rank-tracking system so I can see how my clients keywords are registering on the search engines. As I’m a little bit of a geek as I saved the new reports for June I liked watching the numbers go down as the keywords have gone up in the search engine rankings! I did some of the link building for the companies when I first started so I felt a little like I had done something towards helping them improve.
I have really enjoyed my first month and everyone has been lovely to me and helped me settle in, as not only have I started my new job here I moved across the country from West Yorkshire to do so! (I’m now on the right side of the pennies apparently!) I’m looking forward to learning a lot more and growing myself here at Custard Media!

July 6, 2010 - 10:58 pm
It is great to read about your experiences and you are clearly very passionate about your work. Keep on going!!